Medium to Large Business
Our goal is to give your company the competitive advantage. When you choose Mad for Digital our team of digital strategists will show you how to generate greater leads, maintain brand loyalty and beat the competition with strategic targeting and online management.
As your digital marketing support team, we’ll ensure that your company has the online tools needed to create and maintain a competitive edge by increasing your internet visibility,
Promoting your services on the appropriate digital channels and managing your online reputation.
With the right digital strategy, your business will attract new customers who are already looking for your services, increase your return on investment, expand your brand awareness and stand out from competition with a tailored digital strategy and calculated customer targeting.
Our team of expert marketers will work with your business to create a digital strategy that stays in line with your core objectives. Every digital plan is tailored to your establishment’s values to reach your key market and promote your services to potential customers. Once we have created a digital strategy right for your company, we’ll give you and your employees the tools to manage these campaigns, platforms and sales funnels on a daily basis.
By utilising the most effective digital channels and sales funnels,
we’ll maximise return on your investment.
We’ll start the process by gathering data on your industry, your competitors and your customer personas. Next, we’ll identify the best digital strategy to optimise your customer’s journey and push them towards purchasing your products or services. Every sale funnel we create is optimised to make a maximum brand impact.
When you choose Mad for Digital for online marketing consultation, you can expect:
- Brand strategising services and market research.
- In-depth analysis and optimisation of all paid ads and organic marketing strategies.
- Team support services.
To build a lasting online presence, we’ll teach you and your employees how to use organic and paid tools to push prospective customers down your marketing funnel and into your business.
On search engines we’ll examine your website for on-page SEO (search engine optimisation) and help you build highly targeted paid ads to attract new users.
We’ll teach you how to conduct keyword research and analysis to boost these paid advertising efforts and to target users who are already interested in and looking for your products or services. You’ll learn how to implement geographical targeting to show ads to prospective customers in your area and use A/B testing to see which ads are performing best, to keep your cost-per-click down.
Building targeted ads, with compelling copy, will help your business rise above the competition and top search results.
To supplement our digital paid ads,
We’ll teach you to create persuasive and compelling content to engage existing online users and generate new leads.
Once you have an editorial calendar in place, this content will be shared on your website and on social media platforms to enhance visibility and build brand awareness.
By creating visually stunning and easy-to-consume content, we’ll help your website rank higher on search engines and bring new users to your pages.
In addition to teaching you how to build effective ads with a low cost-per-click, and creating content, we’ll make sure your business’s information is correctly listed on all online local directories and teach you how to manage your reputation successfully.
On social media, you’ll learn how to construct highly targeted ads and operate your company’s social media pages.
These paid campaigns will help foster user engagement, brand loyalty, likes, traffic and conversions.
Using strategic targeting, we’ll convert your social media fans into paying customers.
To build and maintain brand loyalty and online engagement, we’ll teach you how to send hyper-personalised emails, using segmented email lists. These emails we’ll strategically be assigned to new customers, to welcome them, and to existing users to keep them up-to-date on your brand’s latest specials, promotions, events and news.
At Mad for Digital, we understand the importance of maximising your marketing budget – so you’ll always have the support of our team of highly skilled marketers to answer any questions or concerns about your campaigns.
By implementing a strategic digital strategy, you can spend less time worrying about how to get new customers and focus on what matters most – your business.
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